Broadcast VS digital distribution: storytelling and characters are the keys

Mark Atkin - Crossover (UK)

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Broadcast VS digital distribution: storytelling and characters are the keys

Mark Atkin - Crossover (UK)

Topics

  • Distribution
  • Market
  • Storytelling
  • Ethics

About the author

A director of Crossover, organising and delivering digital and cross-platform innovation labs around the world (www.crossoverlabs.org). Head of the Documentary Campus Masterschool, (www.documentary-campus.com) a European development programme that takes documentary producers and directors from domestic production to success on the international market. International marketplace consultant for the Australian International Documentary Conference (www.aidc.com.au), running the co-production market. An executive producer, currently working with Brook Lapping Productions (UK), Electric Pictures (Australia) and Context TV (Germany).

About the clip

Edition: 2016

Location: Goldrain – Italy

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