Nicolette Nol has over 9 years of experience in the media industry. As a producer of TV commercials and radio productions she lacked exposure to the internet side of the business. Now Nicolette is part of The Netherlands' most innovative New Media team: VPRO Digitaal. Motivated by the limitless possibilities of the industry, she has focused her energies in new media. Her role in upcoming cross-media productions is to make the translation from concepts to concrete plans. Working with creative people in a dynamic atmosphere where new technical developments happen every day is what fuels Nicolette's drive. The VPRO is a Dutch public broadcaster that operates in various media, producing for radio, television, internet and mobile. The VPRO is known for it's crossmedia productions, like the Beagle, TouchDoc Money & Speed, and the Netherlands from Above.